A paradigm-shifting advancement in emulsion polymers technology emerged, promising substantial boosts in efficiency and capital investment returns. This case study delves into the strategic pursuit undertaken by EVA Inc.*, a leading VAE emulsion polymers producer, to integrate this external technology—ultimately reshaping production dynamics.

The Situation
Seeking enhanced operational efficiency and reduced capital expenditure, EVA Inc. embarked on a quest to expand their production technology. A novel technology, previously designed for distinct emulsion polymers, emerged as a potential avenue for acquisition or licensing.

The Approach
As the process technology lead, I was instrumental in the due diligence endeavor to acquire the breakthrough technology for continuous emulsion polymerization and the following integration process.

My key responsibilities encompassed:

• Seamlessly integrating the new technology into the existing technological ecosystem.
• Formulating a strategic blueprint to safeguard and augment intellectual property (IP) holdings.
• Rigorous testing of our various commercial products to ascertain their compatibility with the new technology.
• Establishing a seamless transition for migrating existing processes to the new continuous process, without compromising product performance

The Output
I delivered a forward-looking blueprint for the ongoing assimilation of the new process technology within the operational framework. The strategy provided clear directives on which product categories and geographical regions would reap the most benefit from transitioning to the newly efficient process.